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100 Celsius

A Custom CRM Marketing Plan In Just 2 Weeks

Our Customer Engagement Roadmap is the action plan you need to drive more email, SMS, and direct mail revenue while creating unforgettable customer experiences.

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Your Email & SMS Marketing Needs A Fresh Set Of Eyes

Your customers, the marketplace, and your business are constantly changing. But if you're like most Shopify brands, your email & SMS strategy may not have had a thorough audit or refresh in months (if not YEARS).

 

If that's the case, you're almost certainly leaving SIGNIFICANT amounts of revenue on the table. You may even be unknowingly creating negative brand experiences for your customers.

 

Luckily, you could be just two weeks away from total clarity and an action plan to accelerate your business through channels like email, SMS, & direct mail.

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The Customer Engagement Roadmap

We begin every new 100 Celsius client relationship with our flagship consulting project, the Customer Engagement Roadmap.

 

Within just 2 weeks, we’ll do a top-to-bottom audit of your email, SMS & direct mail marketing and provide you with a custom action plan for increasing revenue and creating amazing customer experiences.

 

(All for much less than the cost of hiring the wrong agency or employee)

Who Is The Customer Engagement Roadmap For?

You've been in the game and rocking with email for a while now, but you're not convinced it's performing as well as it could be.

 

You'd love for an expert 3rd party who's seen dozens of brands just like yours to bring some fresh ideas to your marketing, and make sure your internal team isn't stuck in an echo chamber or missing anything critical.

Let's face it, times are changing. Costs are rising, it's getting harder to reach customers, and you're not seeing the same ROAS as you used to.

You want to know where you can make changes in your business to improve efficiency, reduce discounts, and boost profit - without sacrificing the customer experience or conversions.

You recently took over email & CRM at your company... and now YOU have to fix it 😅

 

You're looking for a comprehensive review of your email program so you can get a handle on what's going on, and start making improvements ASAP.

You want to grow your store, but it ain't your first rodeo when it comes to hiring agencies. This time, you want to make sure you know exactly what you're getting into before committing to a retainer agreement.

 

You really want someone to come in, take a good hard look at what's going on, and give you a thoughtful growth plan before asking for a long-term commitment - without the fluff or hand-waiving.

You want to grow your store and know email & SMS are a critical piece of the puzzle, but you just don't have the bandwidth to do it yourself.

You need someone who can come in, take the time to get to know your voice, product line, and customers, and manage your email program for you so you can focus on sitting in the owner's seat.

You're just getting started with email, and you want to make sure you're doing things right from the get-go. You need a solid foundation and an expert's opinion on how to set things up correctly from the start, so you don't have to go back and fix things later.

 

You need someone who can help you understand what's possible with email (and SMS) marketing, and how to best use it to grow your business.

The "Needs A Fresh Perspective" Brand

The Brand Who Needs A Fresh Perspective

You've been in the game and rocking with email for a while now, but you're not convinced it's performing as well as it could be. Maybe you're:

  • Worried your audience might be "tuning out" via email (or even worse, resenting hearing from you).

  • Concerned that your email KPIs are creeping lower and lower every month - and nobody seems sure about why.

  • Unsure if all of your automations are properly reflecting your brand and personality.

You'd love for an expert 3rd party who's seen dozens of brands just like yours to bring some fresh ideas to your marketing, and make sure your internal team isn't stuck in an echo chamber or missing anything critical.

The "Let's Trim The Fat" Brand

The "Let's Trim The Fat" Brand

Let's face it, times are changing. Costs are rising, it's getting harder to reach customers, and you're not seeing the same ROAS as you used to. Maybe you're looking for:

  • Ways to increase profits by reducing waste and driving more revenue from existing customers & subscribers.

  • Opportunities to drive more organic reach and word-of-mouth by creating memorable customer experiences

  • Strategies and systems to increase referrals and loyalty to your brand.

  • Places you can reduce your level of discounting to protect more of your margin.

You want to know where you can make changes in your business to improve efficiency, without sacrificing the customer experience or conversions.

The "Agency Skeptic"

The Agency Skeptic

You want to grow your store, but it ain't your first rodeo when it comes to hiring agencies. This might be you if:

  • You're working with an agency right now, but you're not convinced they're doing all that they can be..

  • You've hired agencies and freelancers in the past, but the results were...eh. Not exactly worth writing home about. It seems like everyone was just regurgitating the same tired strategies.

  • You're actively looking to hire an agency (like 100 Celsius, cough cough) to finally help you grow your CRM channels. But you’d like to know exactly what we'd actually do for you - before committing to a retainer agreement.

You just need someone to come in, take a good hard look at what's going on, and give you a great plan before asking for a long-term commitment - without the fluff or hand-waiving.

The "I Just Took Over This Mess" Executive

The "I Just Took Over This Mess" Executive

You recently took over email & CRM at your company, and it's...a lot. You might be:

  • An exec recently tasked with "fixing" your brand's email marketing.

  • A long-time employee who's been asked to take over email due to underperformance (or because the last person in the role left the team).

  • Inheriting an email program from a previous agency or freelancer, and you're frankly not sure if what they built is actually any good.

You're looking for a comprehensive review of your email program so you can get a handle on what's going on, and start making improvements ASAP.

The "Just Do It For Me" Store-Owner

The "Just Do It For Me" Store-Owner

You want to grow your store and know email & SMS are a critical piece of the puzzle, but you just don't have the bandwidth to do it yourself.

 

You need someone who can come in, take the time to get to know your voice, product line, and customers, and manage your email program for you so you can focus on sitting in the owner's seat.

The "Just Getting Started With Email" Brand

The "Getting Started With Email" Brand

You're just getting started with email, and you want to make sure you're doing things right from the get-go. You need a solid foundation and an expert's opinion on what will work best for your brand. You might be:

  • A young store that's just getting started with email (or maybe you're not even sure if you need it yet).

  • A fast-growing brand that needs to plug all the leaky buckets in their acquisition and retention funnel fast so you can keep scaling.

  • You’re a solid Amazon (or other marketplace) brand looking to start your own Shopify store. You’re not exactly sure where to start, or what you need in order to make email a successful channel.

You want to make sure you set things up correctly from the start, so you don't have to go back and fix things later. You need someone who can help you understand what's possible with email (and SMS) marketing, and how to best use it to grow your business.

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“I think your team is providing 100x the value of what you charge for the service. I added an additional $12k last month in 30 minutes just by adding a few of your recommended emails to our existing flow.

So now that I think about it... $12,000 / $2,000 = 6x ROI in just a few minutes”

Austin Dixon, CMO of Adegen

Get Crystal Clear On Growing With Email, SMS, And Direct Mail

Book a call today, and let us show you how we can help take your email & SMS marketing from "crossing our fingers and hoping for the best" to "total clarity".

Roadmap Process (1)

What You'll Get In Your Roadmap

This is not like other agencies' “free account audits”. This is a transformational experience designed to give you total clarity about how to improve your email & SMS marketing for the long run.

Here's a brief overview of what you'll get with the 90-Day Customer Engagement Roadmap:

  • A top-to-bottom audit of your CRM marketing channels and customer engagement strategy

  • A custom suite of action items and quick wins for increasing revenue and driving LTV - prioritized by financial impact, timeline, and workload

  • A “Customer Engagement Manifesto” with messages, angles, and transformations to prioritize in your communication.

  • A robust flow & automation map - we'll show you exactly what we'd keep, refresh, cut, or build new to maximize results from flows.

  • A customer-centric broadcast messaging plan, including campaigns and engagement strategies for driving profitable sales, generating UGC, educating your audience, and much more.

  • A full review of your list growth and data strategy along with specific recommendations for improvement

Best of all - the process is fast. Your Roadmap Report is delivered in an easy-to-digest report within 10 business of your onboarding kickoff call.

Pricing

Total Amount - $2,800
  • Top-to-bottom audit of your email, SMS, and direct mail marketing

  • Custom suite of action items and quick wins for increasing revenue via email & SMS

  • Analysis of your customer base, key messages, and customer journey

  • Bespoke flow map with exactly what we'd keep, refresh, cut, or build new to maximize results

  • Suite of customer-centric campaign ideas & messaging strategies

  • List growth and zero-party data recommendations

  • All presented in an easy-to-digest report that is 100% yours to keep and distribute internally

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"These guys knocked it out of the park...coming with way more than just an acquisition or retention strategy email and SMS strategy. They delved deep into customer insight, came up with a customer engagement manifesto - including articulating customer transformation and messaging.

 

Not only that, they actually produced some creative assets to help not only tell their story, but in doing so creating a new "anchor" campaign we hadn't thought of or done before. WAY more than we were expecting."

Mark S, Director Of Marketing @ WiperTech

A Step-By-Step Plan For Your Email Marketing

Book a call today, and let us show you how we can help take your CRM marketing from "crossing our fingers and hoping for the best" to "total clarity".

What Happens Afterwards?

After your Customer Engagement Roadmap is completed, the ball is completely in your court!

We are a full-service CRM marketing agency, and can partner with you to implement your roadmap recommendations and grow your brand long-term. OR, you are free to take your new plan and implement yourself or with a different partner.

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Frequently Asked Questions:

Frequently Asked Questions:

We believe that rushing into a partnership is one of the main reasons brands get sub-par results from their agencies.

 

When you go straight into agency work, what happens is the thoughtfulness and the planning gets condensed and becomes an after-thought. Your agency wants to prove right away that they’re making you money and creating things. But that's how you end up with boilerplate, cookie cutter content and strategy that won’t serve you for the long term.

Our philosophy is that you’re better off taking two weeks to put a great plan in place first so you avoid costly mistakes or poor results down the line.

The entire process from start to finish usually takes about 2-3 weeks from our Roadmap Kickoff. Note - this is NOT a generic report - it's tailored specifically for YOUR business and customers, based on our years of expertise working with high-growth Shopify brands. So while we turn it around as fast as possible, we want it to be done right.

We try to make this as hands-off for you as possible. We'll start with an onboarding questionnaire and have you provide us access to your tech and key assets. But after the initial roadmap kickoff call, we'll do most of the heavy lifting and just come back to you with specific questions or requests for feedback along the way.

You'll be assigned a team of 2-3 experts from our Customer Engagement Practice, including a dedicated Account Manager and a Lead Strategist. The people working on your roadmap will have in-depth and current experience planning CRM strategies for brands like yours.

At 100 Celsius, the majority of our clients are Shopify brands using Klaviyo as their email marketing tool. However,  we also work with clients on other platforms like BigCommerce, WooCommerce, Magento, and custom-built platforms.

And while we have a lot of expertise with Klaviyo, we're largely platform agnostic when it comes to marketing automation tools and can likely work with any software you're using.

We're happy to work alongside your existing team or agency. We'll just need to make sure that everyone is on the same page and working together towards the same goals. We'll also need access to your current tech stack and analytics in order to do our job effectively.

The Roadmap experience is $2,800 USD.

100 Celsius is a full-service CRM agency that works with a number of brands on an ongoing basis. And the great thing about the Roadmap experience is that it allows both parties to start a long-term partnership on the right foot.

 

After we've had a chance to get to know your business and customers, we'll share a couple of options for how we could continue working together on an ongoing basis. But there's no pressure - if you're not interested, that's totally cool too. We're just happy to have helped you create an amazing plan and business asset for your brand.

Candidly, most free account audits are just designed to to poke holes in what you're currently doing and point out quick wins the agency could solve. 

Our Roadmap experience is meant to be a true business asset for your company. We invest the time to do a robust, thoughtful audit of your entire CRM strategy, and provide you with specific, detailed action items and recommendations for growing your brand over the coming year.

For qualifying brands doing at least $50,000 per month via their online store, we guarantee a positive ROI on our Roadmap experience within 45 days if you implement our recommended quick wins.

If these quick wins do not generate a clear uplift in excess of the investment, we'll happily continue working with you 1-on-1 until you generate a positive return.

Just click the button below to book a call with one of our Customer Engagement Strategists. We'll answer any questions you have and help you get started.

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